Cookie Policy

Last Updated: May 16, 2026  |  Effective Date: May 16, 2026

1. Introduction

Welcome to East Coast Wings ("we," "us," or "our"). This Cookie Policy explains how we use cookies and similar tracking technologies when you visit our website at eastcoastwings.rest (the "Website"). This policy should be read alongside our Privacy Policy, which provides further detail about how we collect, use, and protect your personal information.

By continuing to browse or use our Website, you acknowledge that you have read and understood this Cookie Policy. Where required by applicable law, we will ask for your consent before placing non-essential cookies on your device. You may withdraw that consent at any time using the methods described in this document.

If you have any questions about our use of cookies, please contact us using the details provided at the end of this policy.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make websites work more efficiently, to provide functionality, and to gather reporting information about how visitors interact with a site.

Cookies are set either by the website you are visiting (known as "first-party cookies") or by third-party organizations, such as analytics providers, advertising networks, or social media platforms (known as "third-party cookies"). Cookies can be stored on your device for different lengths of time:

  • Session Cookies: These are temporary cookies that exist only during a single browsing session. They are automatically deleted when you close your browser. Session cookies help our website remember what you selected on a previous page, so you do not have to re-enter information repeatedly.
  • Persistent Cookies: These cookies remain on your device after your browser is closed, for a set period defined by the cookie's expiration date. They are activated each time you revisit the website that created them, allowing the site to remember your preferences and settings across multiple visits.

In addition to traditional cookies, we may also use similar technologies such as web beacons (also known as pixel tags or clear GIFs), local storage, and scripts. These technologies work in a similar way to cookies and help us understand how visitors use our Website. Throughout this policy, we use the term "cookies" to refer to all such technologies collectively.

3. Why Do We Use Cookies?

East Coast Wings uses cookies for several important reasons:

  • To ensure our Website functions correctly and securely
  • To remember your preferences and settings so you don't have to set them every time you visit
  • To understand how visitors find and navigate our Website, enabling us to improve the user experience
  • To measure the effectiveness of our marketing and promotional campaigns
  • To deliver relevant content and offers that may be of interest to you
  • To comply with legal and regulatory obligations

4. Types of Cookies We Use

We categorize the cookies used on eastcoastwings.rest into four main types. Below is a detailed description of each category.

4.1 Essential Cookies (Strictly Necessary)

These cookies are absolutely necessary for our Website to function properly. Without them, core features such as page navigation, access to secure areas, and form submissions would not work. Essential cookies do not collect personal information and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms.

Because these cookies are strictly necessary for the Website to operate, we do not require your consent to place them on your device. However, you can instruct your browser to block or alert you about these cookies, though doing so may cause parts of our Website to stop working correctly.

4.2 Analytics and Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us understand which pages are the most and least popular, how visitors move around the site, and where visitors are coming from. All information collected by these cookies is aggregated and therefore anonymous — we cannot use this data to identify you personally.

We primarily use Google Analytics for this purpose. Google Analytics is a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses cookies to collect standard internet log information and visitor behavior information. We use this information to produce reports and improve our Website. For more information about Google Analytics, please visit google.com/analytics.

4.3 Functional Cookies

Functional cookies enable our Website to remember choices you make (such as your preferred language, region, or whether you have previously dismissed a notification banner) and to provide enhanced, more personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog post. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

4.4 Advertising and Targeting Cookies

These cookies are set through our Website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They work by uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. We use advertising cookies in connection with services such as Google Ads and Facebook Ads to measure the effectiveness of our marketing campaigns and to retarget visitors who have previously interacted with our Website.

5. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on eastcoastwings.rest, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the Website. Used to distinguish users and track sessions across pages. Analytics 2 Years
_gid Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the Website. Stores and updates a unique value for each page visited. Analytics 24 Hours
_gat Google Analytics Used by Google Analytics to throttle the request rate, limiting the collection of data on high-traffic sites. Helps manage the pace of analytics data collection. Analytics 1 Minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks ad conversions and links advertising clicks to website actions. Advertising 3 Months
_fbp Facebook Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Helps track conversions from Facebook Ads. Advertising 3 Months
cookieconsent_status East Coast Wings Stores the user's cookie consent preference to ensure the consent banner is not shown repeatedly on every page visit. Essential 1 Year
PHPSESSID East Coast Wings Preserves user session state across page requests. Required for standard website functionality including form submissions and user authentication. Essential Session
viewed_cookie_policy East Coast Wings Records whether the user has acknowledged the cookie policy notice. Prevents the notice from displaying on every page load. Essential 1 Year
preferred_location East Coast Wings Stores the user's preferred restaurant location so that menus and location-specific information are displayed correctly on return visits. Functional 30 Days
user_language East Coast Wings Remembers the user's language preference to provide a consistent and personalized browsing experience across sessions. Functional 1 Year
_dc_gtm_UA-* Google Tag Manager Used by Google Tag Manager to control the loading of a Google Analytics script tag. Helps manage and deploy marketing tags across the Website. Analytics 1 Minute
IDE Google DoubleClick Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's advertisements. Supports retargeting campaigns. Advertising 1 Year

6. Third-Party Cookies

Some cookies on our Website are placed by third-party service providers on our behalf. We do not have direct control over the cookies set by these third parties, and their use of cookies is governed by their own privacy and cookie policies. We encourage you to review the privacy policies of these third-party providers:

By using our Website, you may also interact with embedded content or social media features (such as a "Like" button or a social media share button). These features may collect your IP address, record which page you are visiting, and set a cookie to enable the feature to function properly. Your interactions with these features are governed by the privacy policy of the company providing them.

7. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. There are several ways you can manage your cookie preferences:

7.1 Cookie Consent Tool

When you first visit eastcoastwings.rest, you will be presented with a cookie consent banner that allows you to accept or decline different categories of cookies. You can update your preferences at any time by clicking the "Cookie Settings" link available at the bottom of our Website.

7.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. The following links provide guidance on how to manage cookies in the most commonly used browsers:

Please be aware that if you use different devices (e.g., your computer and your mobile phone) to access our Website, you will need to manage your cookie settings on each device separately.

7.3 Opt-Out Tools Provided by Third Parties

You can opt out of specific third-party tracking and advertising cookies using the following tools provided directly by those organizations:

8. Impact of Disabling Cookies

While you are entitled to disable cookies at any time, please be aware that doing so may affect the functionality and performance of our Website. The impact will vary depending on the type of cookie you disable:

Cookie Type Impact of Disabling
Essential Cookies Core Website functionality may be impaired or completely unavailable. Forms may not submit correctly, navigation may break, and secure areas may become inaccessible.
Analytics Cookies We will be unable to collect data about how you use our Website. This will limit our ability to measure and improve Website performance. Your browsing experience will not be visibly affected.
Functional Cookies Personalized features will not work. Your preferences (such as your preferred location, language, or notification settings) will not be remembered between visits, requiring you to re-enter them each time.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests. Your opt-out choices may not be properly recorded without some form of cookie storage.

We want to be transparent: disabling essential cookies in particular may result in a significantly degraded user experience on our Website. We recommend that you allow at least essential cookies to remain active for the best possible experience when visiting eastcoastwings.rest.

9. Cookies and California Privacy Rights

If you are a resident of California, you may have additional rights regarding the use of cookies and the personal information they collect under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). Under these laws, you have the right to:

  • Know what personal information is collected about you through cookies and other tracking technologies
  • Know whether your personal information is sold or disclosed, and to whom
  • Opt out of the sale or sharing of your personal information
  • Request deletion of personal information collected via cookies, subject to certain exceptions
  • Non-discrimination for exercising your privacy rights

Certain advertising cookies used on our Website may constitute a "sale" or "sharing" of personal information under the CCPA/CPRA. To opt out of the sale or sharing of your personal information via cookies, please use our cookie consent tool or the opt-out links provided in Section 7 of this policy.

For more information about your California privacy rights, please refer to our full Privacy Policy or contact us directly using the details below.

10. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our Website does not currently respond to browser DNT signals in a standardized way. However, you can use the cookie management options described in Section 7 of this policy to control tracking on our Website.

We will continue to monitor developments in DNT technology and regulatory guidance and will update our practices accordingly.

11. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology, legal requirements, or our business practices. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or through a prominent notice on our Website.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of eastcoastwings.rest after any changes to this policy constitutes your acceptance of those changes to the extent permitted by applicable law.

12. Legal Basis for Using Cookies

East Coast Wings operates in compliance with applicable United States federal and state privacy laws, including the FTC Act (which governs unfair or deceptive practices related to data collection), the California Consumer Privacy Act (CCPA), and the California Privacy Rights Act (CPRA). We are committed to transparency in our use of cookies and provide clear mechanisms for users to manage their cookie preferences.

For essential cookies, our legal basis is our legitimate interest in ensuring the proper functioning and security of our Website. For all other categories of cookies, we rely on your consent, which you may provide or withdraw at any time using the tools described in this policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar tracking technologies, please do not hesitate to get in touch with us:

East Coast Wings — Contact Information

We aim to respond to all inquiries within 30 business days. If you are a California resident exercising rights under the CCPA/CPRA, we will respond within the timeframe required by applicable law (generally within 45 days, with a possible extension of an additional 45 days where reasonably necessary).